Mindful B2B Marketing | Business Growth and Social Impact (Former: Forward Launch Your SaaS)
Easygoing conversations with marketing execs, CEOs, and entrepreneurs who have led their companies to impressive business growth while maintaining a strong ethical compass. Join us as we dive deep into practical conversations with leaders in the B2B space who have skillfully woven marketing campaigns with a mindful approach towards social good.
The podcast, previously known for over 60 episodes as “Forward Launch Your SaaS,” has had guests from notable companies like Hotjar, Otter.ai, Proposify, Airmeet, Bonjoro, and many others. The show is hosted by Keirra Woodard, a seasoned podcast marketer and owner of Forward Launch, a provider of B2B content marketing and podcast creation services. We are now rebranded and thrilled to introduce Season 2 as “Mindful B2B Marketing.”
Mindful B2B Marketing | Business Growth and Social Impact (Former: Forward Launch Your SaaS)
S2E14: Designing Flexible Systems for Scalability -- ft. Matt Bivons, CEO of Canopy Servicing
KEY TAKEAWAYS:
- Focus on building scalable infrastructure early to support long-term growth.
- Design servicing systems with flexibility to adapt to customer needs and regulatory changes.
- Leverage analytics and customer data to continuously refine product offerings and user experience.
- Invest in modern technologies to future-proof financial products and services.
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